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Too soon to talk Ebola Crisis Communications? No – Too Late!

Too soon to talk Ebola Crisis Communications? No – Too Late!

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This morning I received an invitation to a webinar on ‘Is it too soon to talk about Ebola Crisis Communications.

Is it too soon? 
No – it’s TOO LATE!!! 

If your business or organisation could be impacted by Ebola (or any other contagious disease outbreak) why don’t you have a crisis communications plan prepared BEFORE an outbreak occurs?

Planning for disaster after disaster has struck is the least effective approach to managing a crisis.

You already know your organisational pain points – why haven’t you planned for them ahead of time?

Take a leaf from The White House Crisis Communications strategy – they have a ‘Zombie Apocalypse’ plan. Not because they think Zombies are about to fall from the sky; but because they know successful outcomes are the result of smart forward planning.

Is your organisation planning for a Zombie Apocalypse?

About The Author

Nicole Matejic

Nicole is an internationally recognised and trusted authority on navigating national security, crisis and emergency management challenges in environments of converged threat and risk. A regular instructor and guest speaker for NATO, Nicole is highly regarded for her work in distilling how terrorist organisations use influence operations in violent extremism, radicalisation and influence vectors within information disorder. A Non-Resident Fellow at The Krulak Center at the United States Marine Corps University, Nicole also holds the appointment of Adjunct Lecturer at Charles Sturt University in the School of National Security and Terrorism. Nicole is a Doctoral Candidate at the University of Southern Queensland, where she is researching the path to jihad. Her thesis ‘The Jihadi Nudge’ is a multidisciplinary body of work that investigates how terrorist organisations use behavioural economics models of choice architecture (or decision science) to influence individuals toward radicalisation and recruitment. An early adopter of using social media for OSINT in the law enforcement, intelligence and later military environments; Nicole's time serving with Australia’s Customs and Border Protection Service (now Australian Border Force) saw her work extensively in passenger air operations and intelligence fields. Nicole’s first book ‘Social Media Rules of Engagement’ was published by Wiley in 2015.

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