Breaking Bad: The Art of Selling Your Own Scandal
Scandal sells news; but how do you navigate out of a public relations crisis when the press are camped on …
Tag: Social Media PR Fail
Social Propaganda in Modern Marketing
Propaganda is usually a term used in the intelligence and military communities for Psychological Operations (PYSOPS) – the art of …
Communication paralysis as the US Government goes into Shutdown
NASA tweets communications shutdown With all Federal Government Departments in the United States standing down ‘non-essential’ staff, communications have ground …
Socially active? Are you protecting yourself against STD’s? (Socially Transmitted Disasters)
Meet the new STD of 2013 : Socially Transmitted Disasters. Just like traditional STDs (Sexually Transmitted Diseases) they are spread …
The Plan is to have a Plan; before you need a Plan
Planning for risk is nothing new. We all know about risk. We’re taught from the moment we’re mobile not to …
Social Identity Theft – how much will it cost YOU?
As Victorian’s sat glued to their televisions and internet news feeds as former Premier Ted Baillieu resigned from the Liberal …
The #SocialFirefighter™: the evolution of Crisis Communications
In the 24-7 news cycle, #PRFails & citizen journalism prevail: are you socially savvy with the evolution of traditional crisis …